Some like it hot which is why the ever-popular Cinnamon Jelly Belly bean was matched by sizzling Hot Cinnamon. Immediately – like overnight - it became an Official Flavour. Be prepared for a BLAST! If you had only one choice ever of a single Jelly Belly bean flavour, and you chose Hot Cinnamon, you'd never sleep, you'd boogie all night, you'd wake the neighbours, they'd go mad and run you out of town and you'd end up on a desert island, wakeful, but happy.